APA (7th ed.) Citation

Elam, H. G., & Paley, N. (1978). Marketing for the non-marketing executive (1a. ed.). Amacom.

Chicago Style (17th ed.) Citation

Elam, Houston G., and Norton Paley. Marketing for the Non-marketing Executive. 1a. ed. Nueva York: Amacom, 1978.

MLA (9th ed.) Citation

Elam, Houston G., and Norton Paley. Marketing for the Non-marketing Executive. 1a. ed. Amacom, 1978.