Cita APA (7th ed.)

Sommers, M. S., & Kernan, J. B. (1968). Explorations in consumer behavior. The University of Texas.

Cita Chicago (17th ed.)

Sommers, Montrose S., i Jerome B. Kernan. Explorations in Consumer Behavior. Austin: The University of Texas, 1968.

Cita MLA (9th ed.)

Sommers, Montrose S., i Jerome B. Kernan. Explorations in Consumer Behavior. The University of Texas, 1968.