Kirp, D. L. (2004). Shakespeare, Einstein, and the bottom line: The marketing of higher education. Harvard University Press.
Chicago Style (17. basım) AtıfKirp, David L. Shakespeare, Einstein, and the Bottom Line: The Marketing of Higher Education. Cambridge, USA: Harvard University Press, 2004.
MLA (9th ed.) AtıfKirp, David L. Shakespeare, Einstein, and the Bottom Line: The Marketing of Higher Education. Harvard University Press, 2004.
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