APA (7th ed.) Citation

Kirp, D. L. (2004). Shakespeare, Einstein, and the bottom line: The marketing of higher education. Harvard University Press.

Chicago Style (17th ed.) Citation

Kirp, David L. Shakespeare, Einstein, and the Bottom Line: The Marketing of Higher Education. Cambridge, USA: Harvard University Press, 2004.

MLA (9th ed.) Citation

Kirp, David L. Shakespeare, Einstein, and the Bottom Line: The Marketing of Higher Education. Harvard University Press, 2004.