Erickson, G. M. (1991). Dynamic models of advertising competition: Open - and closed - loop extensions. Kluwer.
Chicago-Zitierstil (17. Ausg.)Erickson, Gary M. Dynamic Models of Advertising Competition: Open - and Closed - Loop Extensions. Boston: Kluwer, 1991.
MLA-Zitierstil (9. Ausg.)Erickson, Gary M. Dynamic Models of Advertising Competition: Open - and Closed - Loop Extensions. Kluwer, 1991.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.