Services marketing: integrating customer focus across the firm

I tiakina i:

Ngā taipitopito rārangi puna kōrero
Ngā kaituhi matua:	Zeithaml, Valarie A (Author), Bitner, Mary Jo (Author)
Hōputu:	Pukapuka
Reo:	Ingarihi
I whakaputaina:	Boston Irwin McGraw-Hill 2000
Putanga:	2a. ed
Ngā marau:	Marketing Clientes Gestión de servicios Planificación estratégica Investigación de mercado
Ngā Tūtohu:	Tāpirihia he Tūtohu Kāore He Tūtohu, Me noho koe te mea tuatahi ki te tūtohu i tēnei pūkete!

MARC


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245	1	0	\|a Services marketing: integrating customer focus across the firm
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